How to write content for a bot:
Step 1: Create a character-driven identity
From a user experience standpoint, giving your bot a character helps define boundaries for what the bot can and can’t do. It also creates content that’s native to the bot medium, since you’re chatting with the bot as you would with a friend.
Step 2: Speak in your brand’s recognized voice
Every choice of word used in bot matters. Each photo used in a carousel matters. The amount of time for the bot spends and how the user typing is also to be consider.When a user engages with the Q&A section in a bot, they’re getting an authentic experience of what it’s actually like to text customer.Client and I text every day. So we have emulated texting style within the bot.
Step 3: Always speak in a one-to-one manner
Create a character. Write messages in the character’s familiar voice. And always speak as if it’s a private conversation. When the conversation improves? We can check by visiting a website or checking an app for notifications. They’re looking for a one-on-one conversation with a friend.
Step 4: Writing chat-bot dialogue
For Conversational UI the Writing dialogues is a new field added and it is important also. It requires the skills of an UX-designer, UX-copywriter and a creative writer. Chat-bot dialogue help customers achieve their goals and make your brand come to life.
How Writing purpose driven dialogues for conversational UI are to be delivered as.
What to write
How to write it
How to measure it
How to improve it
Which chat-bot dialogue should you write?
Analyze customer behavior
Develop a flowchart
Pick a scenario
Define targets
How to write a chat-bot dialogue:
Develop a character
Develop tone of voice
Analyze interactions
Run a/b test
How to measure chat-bot dialogue
Every word is a chance to inform engage, empathize a help. Always shows improvement on the conversation so track and test everything and commit yourself to measure the dialogues applied on the content.
How to improve chat-bot dialogue
Analyze the interaction and within drop-offs find some isolated experiments you can run to optimize the experience.
Do’s and Don’ts is the best way to write content for chat-bot
Use Concrete Words that you can visualize
Use a lot of white space and Short Sentence.
Use Short, Words, 1 Syllable.
Try to keep your character count low. User should be able to read the entire message effortlessly.
Don’t use jargon
Don’t use concept words like “personality”.
Don’t send multiple messages, with multiple button options.
Here the future of AI in the hands of story tellers and a few tips for you creative writers looking to break into the field of computer conversation:
The impact of AI in digital marketing is based on keep texting and Make something quickly, publish it, and iterate. Spend a lot of time on writing to friends and family inside iMessage, Messenger, WhatsApp, Skype, and everything this is practice for scripting your bot’s personality.
How the idea is like to be? A fire:Our idea needs a fuel like raw talent, the heat to show creative passion, and also air- the proper usage of bots & content. Learn and take a lesson from Instagram and Twitter how to be more effective.
Conclusion
Before ten years ago, if you had told me that one-day bots would be able to do all of this, I would have laughed. Especially for digital marketing, it’s amazing how far technology has come in the last several years.We can use bots to automate a huge chunk of the marketing process, but that doesn’t mean we can make the process cold and impersonal.We want to think about your customers every step of the way. Customers are always going to have a great experience. Even if everything is automated in the future, nothing will change the need for optimal user experiences.So all digital marketers are moving towards bot technology to analyze user actions on their website. You all may be aware of the crazy egg tool from Neil Patel team which is developed on the bot technology and heat maps to provide reports of user actions on websites.
Source:https://5lines.com/
