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Trends come and go, especially in the fast-paced world of web design. Yet sometimes we hold onto old trends for too long when we should really be letting go and moving on.As technology evolves, it’s easy to fall into the trap of repeating old patterns. The web design industry is constantly moving forward. Holding on to old trends can only weigh you down, putting you behind the competition.Here are five design trends it’s time to bid adieu and the new design elements taking their place:Goodbye: Mobile Versions of Websites Instead of building mobile-switched sites (i.e. m.websitename.com), many innovative designers and ...

Every profit making business organisation needs to adopt the right marketing means and methods to create awareness about its products and services and to influence its target audience to choose its brand.Without the use of effective marketing media a business can not grow.To help grow your business, you must make use of marketing collaterals.What is marketing collateral?Marketing collateral refers to the printed material used for presenting information about a business, including its products and services, their features, and capabilities. Flyers, banners, brochures, business cards, and other pieces of communication that are produced by the company are examples of marketing collaterals.How ...

Designing a logo is simple, right? Think again. There’s more to crafting a brand’s visual identity than just placing a name in a square and calling it a day. Logo designers are in high demand, and it’s for good reason — a logo is often a company’s first impression, one that can impact a customer’s brand perception, purchase decisions and overall attitude toward a product.We live in a society painted with brand logos. Even toddlers who can’t yet tie their own shoelaces recognize many logos or are able to deduce what a company sells just by looking at its brandmark.For ...

Defining the perfect leads for your company is like setting up a perfect blind date. Is he up to your company’s standards? Does she have similar interests, or will the conversation fall flat? Is he even “on the market”? Will there be any chemistry?Most importantly, if you give their phone numbers (or email addresses) to the sales team, will the sales team actually ask them for a date? Remember, your leads needs to be a perfect match for your whole company — not just the marketing team. Sometimes a lead who seems like a “catch” to marketing is a dud ...

If you’re like most marketers, you’re already clued into the “Millennial” generation — as the children of the Baby Boom, these 20-to-37-year-olds have been called “the most researched generation in history.” But time marches on, and there’s a new generation in town. Generation Z might still be under the legal drinking age (in the US, at least), but they’re rapidly coming into their own — in terms of influence, consumption, and spending power.Air BlowerAlready, Generation Z has distinguished itself from Millennials in very significant ways — from their deepest aspirations to their preferences on social networks. And like all new ...

Considering you built your website with WordPress, it might seem a bit strange to some that it doesn’t feature a blog. However, when you’re working hard on and in your business, it can feel like the last thing you can justify spending time on is blogging.This makes sense. You’re a freelancer or business owner, designing and developing your way to success. Your website is finished. It looks great, has excellent sales copy, and offers a positive user experience. Your visitors can easily see what you have to offer and view glowing testimonials from previous clients and customers to back up ...

Companies usually start with a big and professional website which soon becomes outdated due to lack of maintenance. Having a website without up to date information does not make a good impression with the viewers. Website maintenance is important for an individual and the business. It enhances the functionality of the website. There are a whole lot of website maintenance services available which help the clients keep their site current and within allocated budget. The website maintenance packages offer a variety of services as per the clients’ needs. In addition to monthly and quarterly there are website annual maintenance contracts ...

When it comes to present the information in a unique and eye-catching manner, infographics emerges first at the fingertips. The term Infographics stands for the amalgamation of Information and graphic. To put in simple words, it is the way of presenting the tricky information, but in a simple way taking help of graphics. Since it helps a lot to go in-depth of the topic, it is becoming popular day-by-day and quickly gaining popularity in the new age corporate world.Saying would not be wrong that nothing could be the easiest way to highlight huge amounts of data in a very simple ...

Is your website living up to expectations? Are you getting a solid return on your website investment? Is it driving traffic and revenue for your business? If you answered no to any of these questions, read on. This prescription may be just what the doctor ordered.We Make the right impression for your businessEver go to a business-networking meeting and get a business card from someone? One of the first things people do after they get back to the office is look up the company’s website.What is the first impression they get?Is the “Latest News” 2 years old? Is the copyright ...